During this difficult time for small businesses, it is more important than ever to put marketing on the forefront. It is also important to understand how the changing digital landscape in our world right now will affect how we market our businesses, and what type of content we should be promoting while the world is in crisis-mode. The host of our sixth Marketing Webinar will be Donna MacEwan, a Partner at McInnes Cooper, who will be giving an Introduction to Trademarks.
While we have held multiple workshops pertaining to branding in our Marketing Webinar series, we have yet to touch on the legal side on this. Lawyer Donna MacEwan will be joining us for this session to give an overview of trademarks, and discuss the importance of consulting a lawyer while working on branding for your business when trademarks are involved. As always, this session will finish off with a Q&A portion, so be sure to come with your questions on trademarking for Donna!